Our Story

Our Story

Gerçek Kozmetik, which started its business activities with a pharmacy warehouse titled Gerçek Ecza, was founded in 1993 by Turhan Şahinoğlu, has shown rapid development and moved on to its own business center having an area of 3000 m² in Maltepe in 1997. 

Gerçek kozmetik, within the frame of its expanding fields of activity, has carried out an organizational restructuring with the purpose of focusing on the market, increasing the service quality and effective management, and with its structure aiming to reach better positions by way of constantly following the developments in the market, and the company has entered the cosmetics sector by taking the Marmara distributorship of the L'oreal brand in 1999. 

Gerçek Kozmetik has gained a significant place in the cosmetics industry within a short time by way of incorporating the brands of world-renowned international companies. It provides services for more than 30,000 pharmacies, cosmetics, chain group stores, hairdressers, retail and wholesale points from every region of Turkey.